Month: January 2026

The privacy debate in advertising is entering a phase where decisions remain to be made. Yes, the industry has heard it before. This was heard when the General Data Protection Regulation came into force and data privacy officers increased in number across Europe. This comes as the California Consumer Privacy Act prompts privacy audits across […]

On YouTube, The Rest is History podcast attracts about 500,000 viewers, lasting an average of about 48 minutes. That’s close to the length of a traditional hour-long show and even longer than the average audio power podcast of around 40 minutes. For the production team, seeing that level of engagement, especially on the TV screen, […]

If you can’t beat them, sometimes you have to hire them. That’s the approach CourtAvenue took when facing Stagwell in several tosses it didn’t win. The independent multi-branch agency run by former WPP executives Dan Khabie, Kenny Tomlin and Michael Stich, hired Robyn Freye to be CourtAvenue’s first president and chief growth officer. Most recently […]

A disconnect between advertisers and their media agencies is certainly nothing new in the industry, although there are ongoing efforts to reach a common understanding. A new report from ID Comms shows that things are no longer connected. In its State of Digital Media Benchmark published in 2026, the media consultancy analyzed the governance protocols […]

HytaleThe journey to launch was tough. This sandbox RPG was canceled by Riot Games in June 2025 after nearly a decade of development, seemingly no more… until the original founders bought back the IP and revived the project, returning to the four-year-old building they had abandoned years earlier. During the match finally reaching early access […]

Pengarahan Media minggu ini membahas bagaimana penerbit memikirkan kembali SEO pada tahun 2026, seiring dengan perubahan AI dalam penelusuran dan strategi yang bergantung pada Google menjadi semakin berisiko. Jika tahun lalu adalah tahun dimana AI memberikan pengaruh besar pada lanskap pengoptimalan pencarian, tahun ini adalah tahun dimana penerbit harus memikirkan apa yang harus dilakukan untuk […]

As marketers began sketching out guidelines for turning chatbots into brand-building machines, OpenAI made it clear that the honeymoon was over. The company confirmed that ads will begin rolling out on ChatGPT in the US in the coming weeks. That doesn’t mean marketers should throw away everything they’ve learned about showing up organically in conversations. […]

Sad news of the death of John Gentry, CEO of OpenX, emerged, resulting in an outpouring of respect and honors that is a testament to his professional standing in the industry and the high esteem in which he was held. Based on the care and humanity of Gentry – or “JG” to those who knew […]

As the hype around AI inches closer to reality, the advertising industry is quietly drawing the line between what the technology can do and what it can’t touch. Here are the myths, and the reality behind them. Myth: AI will replace media buyers Continue reading this article at digiday.com. Sign up to Digiday’s newsletter for […]

Online communities have different houses. At Stream Hatchet, we focus on exploring live streaming platforms where streamers and their viewers shape and reflect the popularity of various trends. But this is just one node in a vast, interconnected world of forums, servers, and other meeting places: What can game publishers and brands learn by combining […]